Starting a business and becoming an entrepreneur can sometimes seem like a bit of a lottery. Will you get the key deal you need? Will you be able to hang on through years one, two, three and five? There are many things you can do to mitigate any problems and to do your best to…
Create content for your audience, not yourself Even though you are on a mission to become a Rock Star Blogger your blog is not, and never will be, about you. You may have your photo up there somewhere and possibly an ‘About Me’ page, you may even write posts about your life and experiences in…
It’s the CONTENT that matters I see and read many blog posts in the course of a working week and it would be fair to say that most are a little on the ‘thin’ side. They promise me ‘three top tips to make the best victoria sponge’ and deliver instead a thinly veiled advert for…
MOTIVATION Before we get down the nitty-gritty of becoming a Rock Star Blogger we need to establish one key thing and that is the motivation behind your desire to achieve blogging superstardom.
I don’t know about you, but I sometimes struggle to know what to say on the various blog posts I write across the web and this one is no exception; in fact, it’s why it’s now mostly author interviews. But all that is about to change ….! More coming soon about that.
When you work on a non-fiction book, you need to use a different set of skills than the ones needed to write a novel. Sure, you’re still working with words and putting them down on the page, but to compare the two is like comparing apples and oranges.
After last weeks post about Amazon SEO I thought it might be worth highlighting the various lists that Amazon shows on it’s various sites so we can be clear going forward what we can influence and what we can’t.
Amazon is not just the world’s largest online store, it is also one of the world’s largest search engines too. But, rather than offering up a list of websites to visit as Google or Bing might do, it serves you a helping of the products it happens to be selling. Â The key to an author…
I’ve lost count of the number of author and writer websites I visit that have no visible means of contacting the author. In some cases it’s almost as if the person, or persons, behind the site want to remain invisible and don’t want to court opportunity.
Many years spent running my own business and attending hundreds of networking events over the years has taught me the importance of having a great business card. However, many authors and writers don’t tend to think of themselves as ‘being in business’ and as a result often neglect one of the essentials in a marketing…
