The widgets I’m referring to are those you can find on Wordpress.com. So many widgets, so little time. Just which ones do you pick to make very best use of the opportunities that arise. I can’t make my mind up between displaying pages or not, having a category cloud or a category widget (I’ve gone for the later incidentally). The problem is that each widget you use makes your page longer and longer, that’s not a problem on the home page as I display my most recent 10 posts, but when a reader visits a page like this, then there’s an awful lot of white space at the bottom of the page.
I don’t know whether you are aware or not, but I’m also an author. I’ve written four books over the years and am currently attempting to finish my fifth, which will be on LinkedIn for business. But, that’s not what I’m writing about in this post though. The reason for the post, is that I’ve been experimenting with simple e-commerce systems to see which ones work, which ones don’t and how they all do it. I thought I’d share some of the ones I’ve been using with you today.
I’m alwys being asked what things mean when it comes to terminology on the Internet; so I thought I’d put together a social marketing jargon buster with the most commonly used phrases and terms. I’ll keep it up to date and any words you want added that aren’t here already, just let me know.
The face of business is changing constantly; greater numbers of businesses are heading onto the web as a source of both clients and business. But all too often I’m told that they are frustrated by the technology and the choice of what to do and how to do it. What often follows is a torrent of frustration, the quick and dirty version is often something like this:
Google Adwords is the granddaddy of simple and easy online advertising. However, it is very easy to lose a packet if you aren’t fully au fait with how the whole system works.
Many small businesses fall into one of three camps when it comes to their own online piece of real estate; they have either had a son, sister or friend build a site as a favour; they might have bought something like Front Page and tried to do it themselves or they have paid a web design company to do it for them – and then continue paying every time they want to update something.
Up until now, you have done a lot of planning and preparation. You have thought about the products or services you would like to offer, you have considered how the new business will fit into your life and you have also done a brief analysis of your business costs to enable you to determine your…
There are many reasons why a business might decide that they need to have their own website, for instance:-
Let’s face it, getting a good result on a search engine when someone is looking for the products or services you offer is key to success online, therefore improving your website’s ranking is paramount.
Search engine optimisation involves two key activities, the work that takes place on site that normally involves the way you write the pages of your website, the words and phrases you use and where you use them. However, the second part is one where you have much less control and is the part that is…